We promote positive, nurturing and caring relationships between adults and children and provide information, inspiration and recognition to support both the adults and the children.

We serve educators, guidance counselors and youth service professionals within schools, Boys & Girls Clubs and other organizations (people and places) that strive to provide nurturing, growth producing relationships with kids.  

Among youth at risk from health or behavioral problems, family dysfunction, poverty, or other stresses, the most important school factor fostering resilience - defined as “successful adaptation despite risk and adversity” (Masters, 1994) - may be the availability of at least one caring responsible adult who can function as a mentor or role model (Bernard, 1993, cited in Miller, 1998, p. 12).”

KidsWin, Inc., a non profit organization, was founded on the belief that children have the ability to achieve great things; often more than they believe is possible for them, given the right tools and positive, caring support by the adults in their world.